Lower East

it’s the blog

This is the blog for lower east & lower east lab. A mix of stuff from our design & communication world (things we do, things we have done, and things we experience and get inspired from) and news from our lab – where all kind of actions and experiments can happen – that be workshops, creative meetings, urban safaris (with focus on start up, architecture, design or food), and exhibitions, events, dinners and a lot more.

Paul Rand 100

August 13, 2014

On August 15th the American art director & graphic designer Paul Rand would have turned 100 years old. Mr. Rand is (still) a very big inspiration in the design work in the Lower East Lab. He “was a pioneering figure in American graphic design. Adopting what he called a ‘problem solving’ approach to design, he

Letter Museum Berlin / Buchstabenmuseum Berlin

April 22, 2014

Buchstabenmuseum Berlin is a wonderful place. Out of love and passion for typography two graphic designers began to collect old letters from company facades. They created a “retirement home“ for the letters “gone out of business”. It is such a great idea. The letters are kept for the future and you find all kinds of

European Ceramic Context 2014

March 6, 2014

“European Ceramic Context 2014 forms part of a biennial symposium for European contemporary glass and ceramics on the island of Bornholm in Denmark. Through comprehensive exhibitions, workshops, master classes and lectures, an opportunity will arise to discuss and present the best of contemporary European ceramics today.” (text from the website) Lower East have worked for

New Business

January 21, 2014

New visual identity – for New Business Lower East just did another quick & d….. visual identity job. This time for a new master program, created by changels in Bern, Switzerland. Maybe it could be a ‘thing’ for you? Info from the info papers: NEW BUSINESS. A one year further training for people who want to

newspaper: changels news

January 13, 2014

We are happy to show and share the changels news! An idea for a newspaper we at Lower East came up with some months ago together with the people from changels. In the very last days before Christmas we finished the design of the newspaper and it was immediately sent of to the printer in

Aarhus Filmfestival coming up

November 7, 2013

Aarhus Filmfestival 2013 It’s time! – from Tuesday 12 November to Sunday 17 November the Aarhus Filmfestival will be screening international shorts and documentaries. Experimental, fun and eye-opening films that challenge the media and broaden the world. Around 140 films, and we are still counting… The festival takes place in Aarhus, Denmark. Lower East have designed

Aarhus Filmfestival 2013

October 9, 2013

Aarhus Filmfestival 2013 is coming up. From 12th to 17th November you can see short and documentaries in cinemas, museums and culture venues all over Aarhus, Denmark. Lower East are these days working on the design of the rich catalogue for the festival. 40 (or 44?) pages filled with tempting short and documentary film programmes

Poster contest (plakatkonkurrence)

September 20, 2013

Poster contest Dansens Dag 2014 (International Dance Day)  Why not design the winning poster for the Danish version of Dansens Dag 2014? Better do your very, very best, Lower East will be present in the jury panel. Deadline 30. October 2013 More info (Sorry only in the Danish, but you will find a contact person

We love Berlin in the Autumn

September 11, 2013

A new Urban Safari Berlin is coming up – October 28 and 29. Helle Marietta and Jørgen Smidstrup have based their ­design company, ­Lower East, ­in ­Berlin since the end of 2011 and have been ­exploring the “arm, aber sexy“ city ever since. ­Matti Straub-Fischer, from ­changels, have after several visits insisted on ­creating an

GOLD at ARoS

September 10, 2013

For ARoS Aarhus Art Museum Lower East designed a huge catalogue for the exhibition GOLD – TREASURES FROM THE DANISH GOLDEN AGE. 300 pages filled with great photos, gold metal print and texts in Danish and English written by experts in the Golden age a.o. Karina Lykke Grand. It is a wonderful exhibiton and you

gastro & vino

September 5, 2013

Lower East just designed a quick & not-that-dirty visual identity for the new Aarhus (Denmark) based food & wine company gastro & vino. One of our good friends just started this up, based on many, many years work, walk and talk within the food & wine business. Main focus will be teambuilding, wine sales, wine

Urban Safari Berlin – September 2013

August 7, 2013

It’s time for Urban Safari Berlin! It’s time for treating yourself well. It’s time for focusing on your creativity! Come join us on an intense 2day safari with special focus on inspiring business, creative spaces, the co-working scene and sparkling start-ups. We have on September 12 and 13 put together a sparkling journey for you in the urban

Summer cleaning

July 1, 2013

Lower East website We just did some summer cleaning on our website – updated the texts, new background illustrations, updated the projects (more is still to come, it has so far been a very, very busy 2013!). Added new photos and new dates for our Urban Safari Berlin, one in September and one in October.

Graduation Exhibition 2013

June 24, 2013

52 new designers have just graduated from Kolding School of Design, Denmark. From 26 June to 28 July their projects will be on display at the Museum Koldinghus in Kolding. Among the new designers, two of them have for a period been in safe hands as interns at Lower East, we are more than happy

Annika von Hausswolff – It All Ends with a New Beginning

June 17, 2013

Lower East had the big pleasure of working together with Swedish artist Annika von Hausswolff and ARoS, Aarhus Kunstmuseum when we designed the catalogue for the exhibition ANNIKA VON HAUSSWOLFF – IT ALL ENDS WITH A NEW BEGINNING. (The exhibition will run until 11 August 2013). “Annika von Hausswolff’s photographs are razor-sharp, sensual, and extremely disquieting. They

Looking for inspiration?

May 14, 2013

Come join the Urban Safari Berlin in May! Berlin is a wonderful and vibrant metropole, a melting pot of young entrepreneurs and fresh ­ideas, funky design and inspiring inviting atmospheres. A perfect spot to be diving into, make you smile, think of old and new ideas, wonder about how funny & crazy some ideas can

Urban Safari Berlin May 2013

April 11, 2013

Come join the Urban Safari in May! Berlin is a wonderful and vibrant metropole, a melting pot of young entrepreneurs and fresh ­ideas, funky design and inspiring inviting atmospheres. A perfect spot to be diving into, make you smile, think of old and new ideas, wonder about how funny & crazy some ideas can be

Still a few spots left – join the Urban Safari Berlin

March 20, 2013

Come join the Urban Safari in April! We invite you on an intense 2day safari in Berlin with focus on inspiring business, creative spaces, cool art venues and sparkling start-ups. We have put together an ­inspiring journey for you to get a powerful bouquet of the colorful flower power of this city. This Urban Safari is

Glasmuseet Ebeltoft: Ocean

March 20, 2013

On this Saturday March 23 Glasmuseet Ebeltoft, Denmark opens the exhibition OCEAN. The museum “… sets the scene for a unique experience, with an extensive exhibition and coherent programme of events“. The exhibition runs until November 3, there should be plenty of time to visit the beautiful museum. Lower East are the designers behind the

Not just for fun!

March 19, 2013

Guys! We didn’t just design this poster for the fun of it! Application deadline for the KaosPilots Switzerland is Wednesday March 20 at 12.00 If you are able to collect all the information on the poster, you might have a chance to join their Team 2, starting September this year 😉 Check it out at