Lower East

How to communicate your business

Last week Lower East facilitated the Climate-KIC Nordic Bootcamp: “How To Communicate Your New Business – and Build a Community Around Your Startup” in Copenhagen, Denmark. Around 30 nordic Greenhouse and Accelerator startups participated in the workshop, arranged by Climate-KIC Nordic.

The theme was: “Being able to communicate your new, and often still “un-finished” business, to the world is a vital part of starting up and growing your network of customers, community and enthusiastic fans!“

The focus and purpose of this bootcamp was to give the participants new businesses a varied set of communication tools. To learn how to use important means such as storytelling, visuals, presentations and events, as part of marketing business and building a community around it. With a mix of talks, group work, coaching, feedback and presentations, the workshop got to work on communication challenges, getting priorities straight and helped to sketch new communication strategy.

Impressions from the day at Republikken in Copenhagen:

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Lower East facilitating at the Climate-KIC Nordic Bootcamp in Copenhagen

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Lower East facilitating at the Climate-KIC Nordic Bootcamp in Copenhagen

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Lower East facilitating at the Climate-KIC Nordic Bootcamp in Copenhagen

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The content at the Climate-KIC Nordic Bootcamp in Copenhagen

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Group work at the Climate-KIC Nordic Bootcamp in Copenhagen

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Group work at the Climate-KIC Nordic Bootcamp in Copenhagen

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3 opening questions at the Climate-KIC Nordic Bootcamp in Copenhagen

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Serious listening at the Climate-KIC Nordic Bootcamp in Copenhagen

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Group work at the Climate-KIC Nordic Bootcamp in Copenhagen